New Marketing Opportunities from Connecticut’s Office of Tourism, a division of the Department of Economic and Community Development:
• Distribute your Promotional Materials at The Big E
• New Fan Favorite Town of the Year Video
• National Media Leads for Connecticut Tourism
Distribute your Promotional Materials at The Big E
The BIG E is fast approaching, and we are in the process of setting up the State’s tourism information booth in the Connecticut Building. More than 800,000 people are expected to visit the building during New England’s largest fair, September 13-29. We invite you to supply us with your brochures to distribute. This is a great way to showcase your destination, attraction, accommodation, or special travel deals to visitors seeking Connecticut tourism and cultural activities. There is no cost to you. Please visit our website for details at www.cultureandtourism.org.
Eastern States Exposition. The BIG-E is September 13-29, 2013. Supplying your literature for
the Connecticut Tourism Booth creates an opportunity to showcase your facility to visitors
seeking Connecticut tourism and cultural activities.
There are two methods in which to get your literature to the CT Building. You may deliver them
in person or send UPS or FedEx. There is no US Postal Service available on the BIG-E
1) If you are shipping us your brochures, please address your shipment to:
Eastern States Exposition
1305 Memorial Avenue
West Springfield, MA 01089
ATTN: CT Building/ Avenue of the States
2) If you are delivering your brochures, in person, acceptance of delivery begins September 4 –
13th, between the hours of 9am-3pm. Enter through Gate 1 and follow one way traffic
pattern. Please unload promptly and exit the roadway. Any time after, must ship according
to method #1.
Whether you are shipping or delivering in person, please be sure to:
● Affix a copy of your brochure to the outside of each box for identification purposes.
Quantify the total number of boxes sent. (Example: 1 of 2, 2 of 2)
● Brochures must be banded in bundle-size quantities, for easy handling and storage. This
minimizes waste. (Example: bundles of 25, 50 or 100)
● All shipments must be prepaid with a maximum weight of 30 lbs. per box. No deliveries
will be accepted upon which there are charges due.
PLEASE DO NOT send dated material or the balance of your end-of season inventory.
Storage space is extremely limited. Excessive shipments of the same literature will be
If we need more of your literature, we will notify you. If you have any questions as to how many
to send, please contact Rosemary Bove at 860-256-2725 or by email at firstname.lastname@example.org
New CT Fan-Favorite still revolutionary Town of the Year Video
Governor Malloy unveiled the video this week the Office of Tourism created for Niantic – the tiny village by the bay that was voted Connecticut’s first-ever still revolutionary Town of the Year! As you may know, Niantic garnered the most votes from the public during our Connecticut Fan-Favorite: Town program this spring.
The video explores some of the seaside town’s most popular spots– including the Inn at Harbor Hill Marina (voted Niantic’s fan-favorite destination), McCook Beach Park, Book Barn and many more. You can view the video on YouTube and share it on Facebook, Twitter or Pinterest.
Congratulations again to Niantic and a big thank you to all who participated in the Connecticut Fan-Favorite: Town program for rallying your communities to vote and share!
National Media Leads for Tourism
We’re excited to report a number of national media leads that the state’s PR agency secured last week, many of which are in partnership with you.
• The New York Times interviewed Diana McCain, Head of the Research Center at the Connecticut Historical Society for a story on how travelers can go about organizing their trips around “roots travel,” as well as how they can find sources linking them to family members and/or their ancestry.
• The Travel Channel is posting an online photo gallery featuring top waterparks and will include our very own Quassy and a photo of their new Splash Away Bay.
• CNN Travel is considering photos of Hammonasset Beach State Park for their upcoming photo gallery on the country’s most interesting beaches, and
• The team is working with Travel + Leisure on a piece about historic covered bridges in the U.S., featuring West Cornwall Bridge.